RS
LOADING · 0%
Open · VP Sales · Director Sales · Head of Growth

I build the motion.
I close the number.

14 years scaling B2B SaaS revenue organizations from zero to enterprise. $150M+ ARR contributed across five companies. MEDDIC certified. AMER, LATAM, EMEA, APAC.

Base Austin · Open to Relo
Certified MEDDIC · Salesforce · HubSpot
Recognition AfroTech · Roku x Intuit
Reginald M. Smith
B2B SaaS · GTM · Revenue
Reginald M. Smith
$0M+
Lifetime ARR
0%
Quota Attainment
0+
Years Leading Revenue
0+
People Led
Experience

Four organizations. One playbook.

Built from scratch, scaled to enterprise, left better than I found them.

2023 – 2025
Global Director of Growth
Martian Logic · HRIS/HCM SaaS · AMER, LATAM, EMEA, AU
Built the company's entire GTM motion from zero — ICP framework, outbound engine, MEDDIC coaching system. Grew pipeline from $33K to $21M+ and closed $9.5M in net new revenue while leading a 36-person cross-regional sales organization.
$9.5M closed $21M+ pipeline 36-person org GTM from scratch
2022 – 2023
Senior Director of Sales
ChurnZero · Customer Success SaaS · Enterprise
Led a team of 50+ Account Executives and managers to $15M in annual revenue growth and 300% YoY expansion. Built enablement programs that cut onboarding time 40% and improved win rates 18% through structured CS partnership.
$15M growth 300% YoY 50+ AEs led Win rate +18%
2017 – 2022
Senior Director of Sales
Keap (Infusionsoft) · CRM & Marketing Automation SaaS
Scaled the mid-market and enterprise segment from zero to $7.5M+ ARR in year one. Increased team productivity 35% through outbound playbook redesign. Built career frameworks that created a leadership pipeline within the organization.
$7.5M+ ARR yr 1 +35% productivity 5 years
2012 – 2017
Senior Regional Sales Director
NBCUniversal / Comcast · Media, AdTech & Business Services
Directed a $52M ARR enterprise division to 167%+ quota attainment and the #1 national territory ranking. Managed 220+ employees with 25+ direct reports. Sustained 18.3% market share growth for 14 consecutive quarters across Florida.
$52M ARR 167%+ attainment #1 national 220+ managed
Reginald M. Smith
AfroTech
Top Faces
in Tech
2022
Philosophy
Most teams don't have a motivation problem. They have a structure problem.

I am a B2B SaaS sales leader who builds revenue organizations from scratch and scales them to enterprise-level performance. At Martian Logic I inherited a $33K pipeline and built it to $21M+ while closing $9.5M in new customer revenue, designing the outbound engine, ICP framework, and MEDDIC coaching system that did not exist before I arrived.

At Comcast I directed a $52M ARR enterprise division to 167%+ quota attainment for four consecutive years, managing 220+ employees and sustaining 18.3% market share growth for 14 straight quarters. MEDDIC, Challenger, Gap Selling, and Sandler trained. Salesforce and HubSpot certified.

Reginald M. Smith
VP Sales · GTM Architect · Revenue Builder
Revenue Record

The numbers that built the career.

Comcast · 2012–2017
$52M ARR. 167% quota. Four years straight.

Restructured the regional sales organization from the ground up. Rebuilt the team hierarchy, the accountability system, the coaching cadence. The result wasn't a spike. It was 14 consecutive quarters of 18.3% market share growth and the #1 national ranking four years running.

Division ARR
$52M
Quota
167%+
Market Share
18.3%
Team Size
220+
$21M+
Pipeline from $33K · Martian Logic

Built the complete GTM motion from scratch. ICP, outbound engine, MEDDIC coaching. Zero to $21M+ in under two years.

300%
YoY Expansion · ChurnZero

Led 50+ AEs to $15M annual growth and 300% YoY expansion with 40% faster ramp and 18% higher win rates.

$7.5M
ARR Year One · Keap

Built the mid-market segment from zero. Hit $7.5M+ ARR in the first year, while also running the SMB upsell motion.

Organizations
Martian Logic
HRIS/HCM · 2023–2025
ChurnZero
Customer Success SaaS · 2022–2023
Keap
CRM & Automation · 2017–2022
NBCUniversal
Media & AdTech · 2012–2017
Comcast
Business Services · 2012–2017
Get In Touch

Let's build something worth building.

Open to VP of Sales, Director of Sales, Head of Growth, and GTM leadership opportunities. Remote or relo with package. No commission-only.